From June 12 to 13, Moldovan Border Police communications officers were on a two-day study trip to Estonia to exchange knowledge with their counterparts on several critical areas. Organized in cooperation with Estonian Centre for International Development ESTDEV and EUBAM, this initiative aimed to foster collaboration in strategic communication.

The Estonian Police and Border Guard Board (PPA) stands as a notable success, earning significant public trust and ranking among the highest in state institutions. This achievement underscores the effectiveness of long-term and targeted efforts, even amidst complex operating environments and hybrid threats.

During the visit, Estonia’s team shared invaluable knowledge on crucial topics, including crisis communication, countering online and offline disinformation, and enhancing public trust through effective strategies.

This study trip equipped Moldovan Border Police with not only tools but also strategic approaches to enhance their communication efforts, aiming to bolster public trust, increase transparency, and promote greater cooperation between the public and law enforcement agencies, creating a meaningful impact.

As Moldova progresses as a candidate country for the European Union, upcoming presidential elections and an EU accession referendum in October have amplified hostile influence activities, particularly on social media. “The better state institutions protect themselves against such threats, the more assured their chosen path will be,” emphasized Mailin Aasmae, EUBAM Media and Communication Officer.